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Thanks to its office in Shanghai, TERTU promotes Trinity’s business take-off in China.
Every year, U.S. based company Trinity Industries, n°1 road equipments manufacturer worldwide , calls its international distributors for an information and exchanges seminar. By last meeting standing in San Antonio (Texas) on February 15, Trinity delivered to its business partners two breaking news related to company ’s immediate future : the announcement of its main competitor Energy Absorption very recent acquisition and the recent start of Trinity business in China.
This last progress was possible thanks to TERTU and its Shanghai based representation office. On April 2009, TERTU, already Trinity sole distributor in France and also involved in the company’s Italian activities, got the green light to promote Trinity devices throughout China. The first order showed up quickly : during the following summer, two Dallas-Fort Worth manufactured Crash Cushions Euro TRACC Wide 110 were installed near Yixing in Jiangsu Province, North East of Shanghai. It was all about protecting the bridge pillars on a road site potentially dangerous for users.
As quoted by Trinity executive when visiting the job site, it was an historical milestone for his group. Many other installations should follow in a country where traffic and road equipments are booming.
TERTU is obviously keen to stay at the front seat for widely promoting Trinity products through its office in China.
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